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PROJECT SCOPE
INDUSTRY
Logo Design
Director
Videography
Scotty Friedman is a Florida based music video director that has work with the likes of BLP Kosher, Trapland Pat, Luhgary, Lil Dew, I'm Dru, cjthagod, F$O Dinero, and Offworld CJ. Along with directing, Scotty is also a concert videographer and he recently followed BLP Kosher on The Dreidel That Never Stopped Spinning Tour filming concerts and behind the scenes footage. Scotty has also worked with brands, such as, TFL for their advertising campaigns introducing Dustin Poirier as their new sponsored athlete.
The client envisioned a bright and colorful logo with an eye catching contrast in color for his music videos. The themes he wanted incorporated were a globe, to represent his signature style of filming, and his famous mullet. I decided to go with a cartoon illustrative style with hard black strokes to contrast the cotton candy color palette.

Campaigns

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